In a bid to target the popular female demographic, a high-powered group of female celebs and media personalities have teamed up to launch a website aimed at women 40 and older. The site, Wowowow.com, was founded by five powerful business women (ex-Simon & Schuster prez Joni Evans, gossip maven Liz Smith, ad exec Mary Wells, columnist Peggy Noonan, and journalist Lesley Stahl). Read More